Services Results Markets Contact Blog
Get a Quote
Google Ads Specialist · 9 Years · Certified

Your ads should make money.
Let's make that happen.

Senior Performance Marketing Specialist for e-commerce, fintech & retail across Europe, UK and US.

Rihards Krasovskis, Google Ads and performance marketing specialist
Numbers speak for themselves
Performance Snapshot
8.4x
Average ROAS
9yr
Experience
15+
Active Markets
25+
Best Campaign ROAS
Retail E-commerce - Get Retail Ready
Revenue growth + Brand rebuild · 90 days
8.4x
Leads, purchases and new clients
More leads in individual 30-90 day plan
CPA down 20%
Best Campaign ROAS · Brand · Lead · E-commerce
Retail · Google Ads
25+
Get a Quote
What I Do
All types of performance marketing services

From strategy and tracking setup to creative, bidding, and reporting - full cycle ownership.

Google Ads Strategy →

Full architecture from scratch - Search, PMax, Display, Shopping. Built to cut wasted spend and maximise conversions.

SearchPMaxShoppingDisplay

Tracking & Analytics →

GTM, GA4, Data Studio dashboards. Server-side conversion tracking on real business outcomes, not platform estimates.

GTMGA4Server-sideData Studio

Remarketing & CRO →

Dynamic remarketing feeds, omnichannel follow-up sequences, and CRO recommendations that lower CPA across the funnel.

Dynamic AdsFeedsCRO

Meta & Paid Social →

Meta Ads for top-of-funnel demand creation. Audience segmentation, creative strategy alongside search intent.

Meta AdsAudiencesCreative

AI & Automation →

AI tools integrated into daily workflows - automating reporting, analysis and campaign optimisation for faster results.

AI ToolsScriptsAutomation

Team & Client Management →

Led junior specialists, Google Ads and GTM training, client management at agency level (International Agency).

MentoringTrainingAgency
Facts & Results
Numbers that prove it.

Real campaign data from retail, fintech, and e-commerce accounts.

8.4x
Average ROAS across accounts
9yr
Senior-level Google Ads experience
20+
Active markets worldwide
25x+
Best campaign ROAS achieved
Method
What the first
90 days look like.

To get long-term results, foundations need to be solid. A clear plan in your hands within the first week - then we execute together.

01
Week 1
Business Audit
Before touching your ad account, I understand your business - margins, seasonality, loss thresholds.
02
Weeks 2-3
Strategy & Plan
90-day plan with clear targets per channel. You know what will happen before we spend a single euro.
03
Week 4
Setup & Launch
Accounts, tags, tracking, creatives. Everything belongs to you - I am just the operator.
04
Weekly
Execution & Sync
30 min call per week. No email threads or spreadsheets - just clear updates on what we did and why.
05
Monthly
Business Review
Not a CTR dashboard. What this month meant for your business, why, and what we do next.
01
Week 1
Business Audit
Before touching your ad account, I understand your business - margins, seasonality, loss thresholds.
02
Weeks 2-3
Strategy & Plan
90-day plan with clear targets per channel. You know what will happen before we spend a single euro.
03
Week 4
Setup & Launch
Accounts, tags, tracking, creatives. Everything belongs to you - I am just the operator.
04
Weekly
Execution & Sync
30 min call per week. No email threads - clear updates on what we did and why.
05
Monthly
Business Review
Not a CTR dashboard. What this month meant for your business, why, and what next.
Case Studies
Real client results

From retail e-commerce to fintech - campaigns with measurable outcomes.

01

Retail E-commerce - Get Retail Ready

PMax + Brand + Dynamic Search rebuild. ROAS from under 4x to 8x in 90 days. Value-bidding migration and GA4 fix.

8.4x ROAS
Account total
02

E-commerce and lead generation

Omnichannel strategy: Search, PMax, Meta, remarketing. More new clients and leads with individual 30-90 day plan.

CPA down 20%
3 markets
03

Dynamic Remarketing - E-commerce Feed

End-to-end setup: event snippets, product feed, dynamic banners, audience segmentation for abandoned visitors.

↓ CPA
Retargeting
Geographic Reach
International campaigns, local precision.

Five active markets with native strategy and market-specific budgeting.

🇱🇻
Latvia
Home market
🇱🇹
Lithuania
Fintech
🇪🇪
Estonia
High-value
🇬🇧
UK
Agency
🇺🇸
USA
International
🌍
Worldwide
Remote
Rihards Krasovskis, senior Google Ads and performance marketing specialist
Rihards Krasovskis
Senior Google Ads & Performance Marketing Specialist

9 years experience. Google Certified. Managing accounts across Latvia, Lithuania, Estonia, UK and the US. Previously at International Agency. Available for new projects.

Tools I use daily focus on campaign management, analytics, creative, website management and AI-powered automation.

Get in touch
LinkedIn Profile
Latvia · Remote worldwide
Get In Touch
Let's work together.

Fill in your details and I'll get back to you as soon as possible with a tailored strategy.

© 2026 · Senior Google Ads & Performance Marketing Specialist

Performance Growth

Learn more